Aperture Cellars and United Airlines Collaborate on Inflight-Blended Wine
Winemaker Jesse Katz and United Airlines have introduced 'Air and Vine,' a wine blended at 35,000 feet designed specifically for inflight drinking.
Winemaker Jesse Katz of Aperture Cellars has partnered with United Airlines to create "Air and Vine," reported as the first wine blended at an altitude of 35,000 feet. According to Wine Industry Advisor, the beverage was specifically formulated for consumption aboard an airplane, bringing the final blending phase of winemaking into the flight cabin. Specific details regarding grape varieties, alcohol content, pricing, packaging format, target market availability, and launch schedules were not provided in the source material.
Key facts
- Jesse Katz of Aperture Cellars partnered with United Airlines.
- Created 'Air and Vine', a wine blended at 35,000 feet.
- Formulated specifically for inflight consumption.
Why it matters
Highlights brand partnership strategies between wine producers and airline partners to tailor beverage profiles specifically for high-altitude consumption.
- Wine Industry Advisor — 2026-09-28: “Aperture Cellars and United Airlines Make Wine History with Air and Vine, the First Wine Blended in the Sky”
This article was prepared by WBI.org from the sources listed above with the assistance of AI and reviewed by a WBI editor before publication. Information is attributed to its original sources.